Supercharge Your Sales Using Proven eCommerce PPC Tactics
Struggling to generate substantial sales despite having everything in place for your eCommerce store? It’s time to kick-start profitable ad campaigns!
In today’s fiercely competitive market, eCommerce PPC (Pay-Per-Click) advertising can give you the edge you need. It enhances your online visibility, helping you attract more customers and drive sales. However, crafting effective campaigns involves overcoming several challenges, such as securing top ad placements, selecting the right keywords, optimizing bidding strategies, and tracking performance metrics. This is where expert guidance becomes crucial.
Our professional eCommerce PPC management services are designed to address these challenges head-on. Regardless of your industry, our team of PPC specialists will work tirelessly to expand your eStore’s reach and engage potential customers, ultimately boosting your sales and conversions. From conducting comprehensive keyword research to crafting compelling ad copy, implementing geo-targeting strategies, and meticulously monitoring results, we handle every aspect of running successful eCommerce PPC campaigns.
Case Study: Product Listing Ads Management for an eCommerce Retailer
The customer, a formalwear store with headquarters in the US, desired to launch a PPC campaign to reach the ideal market for their offering. After conducting research, our team categorized pertinent terms into persona-based groupings. For the target market, we produced target advertising and regularly adjusted the bid. Through paid marketing, we were able to record 10X more inbound purchases on the client’s website after just two weeks.
Get Access to Experienced eCommerce PPC Consultants
Our group of eCommerce PPC experts has extensive experience running pay-per-click campaigns for various online retailers. All of our committed PPC specialists are capable of handling, planning, and creating paid advertisements on their own while keeping them running smoothly and effectively. This guarantees more sales for your online store and provides you with more time to expand your enterprise and boost return on investment.
“For our eCommerce store, we were searching for a PPC agency, and Fusion Digi Tech surpassed our expectations. Our ROI grew by an astounding 50% in the first month because to their team’s prompt response. Our sales and conversions significantly increased as a result of the Fusion Digi Tech team’s implementation of an efficient PPC campaign that was customized to meet our demands. We heartily endorse their offerings.”
Our Offerings for eCommerce PPC Management Services
Work together with our eCommerce PPC firm to achieve your sales objectives. Our skilled staff can create and enhance successful marketing programs, staying within your advertising budget and handling every detail, such as
Keyword Research and Selection
Because keywords are crucial to PPC ad campaigns, our experts use sophisticated tools (Ahrefs, Google Keyword Planner, SEMRush, etc.) to perform in-depth research and find the most relevant and effective keywords for your products. Then, they integrate these keywords into your PPC campaigns to optimize their visibility.
Ad Copy Creation
The likelihood of conversion increases with stronger copy! As such, we have a dedicated group of eCommerce copywriters that are skilled at crafting compelling sales copy that is packed with keywords. Our group produces advertising material that draws in more viewers, guarantees more ad clicks, and eventually boosts revenue and profits.
Custom Audience Targeting
We are able to design hyper-targeted advertising for your online store. In order to make sure that your campaigns and message reach the proper audience, our resources investigate and employ specific targeting choices (such as location, demographics, customer behavior, interests, etc.) while designing campaigns.
Landing Page Optimization
Advertisements lead viewers to a “landing page,” which is an in-depth product page. This page needs to be highly optimized in order to turn the visitor into a buyer. For optimum results, our PPC specialists meticulously tweak product photos, content (verify for tone, relevance, and keyword insertion), and CTAs.
Bid Optimization
To get the most out of your advertising money, our PPC specialists deliberately raise and lower your keyword bids while concentrating on bid management. We determine which keywords, places, hours, and devices are performing the best and modify bids accordingly. We also periodically review your offers to make any required adjustments.
Click Fraud Prevention
High-end software technologies are used by our eCommerce PPC specialists to determine the true audience, identify click fraud, and adjust campaigns appropriately. We assist you in handling invalid clicks from bots, publications, or rivals without losing your ad budget by providing tools and manual identification procedures.
Conversion Rate Optimization
Our eCommerce PPC experts monitor your campaigns’ performance continuously and strive to increase conversions within the allocated budget. Our professionals do data analysis, user research, A/B testing, and search phrase research in order to pinpoint problem areas and make necessary adjustments for CRO.
Reporting and Analysis
We regularly give statistics and analysis on the performance of your campaigns so you may be informed about where your advertising dollars are being spent. Our professionals create and provide easy-to-read reports that include ROI, conversion analysis, monthly performance, and other crucial data to help you decide what kind of advertising to run in the future.
Are you prepared to expand your online store with our tried-and-true PPC tactics?
Complete eCommerce Advertising Solutions for Various Platforms and Needs
With the help of our PPC marketing services, you can target your niche demographic on many platforms with a variety of ad options. Our team comprises PPC specialists with diverse backgrounds in various ad formats to effectively connect the audience at various touchpoints. These include
Google Ads
Google stands out as one of the premier platforms for eCommerce PPC advertising, and our team includes certified Google professionals who excel in managing every facet of Google Ads. Adhering strictly to Google’s guidelines, we conduct thorough competitive research, implement industry best practices, and maintain a vigilant eye on your ad campaigns to ensure optimal performance.
Tailoring our approach to your unique business objectives and product offerings, our PPC management consultants expertly determine the most suitable ad formats for your needs. Whether it’s Google Shopping PPC ads, search ads, display ads, or remarketing campaigns, we possess the expertise to craft and oversee diverse ad campaigns that deliver tangible results, ultimately maximizing your return on investment (ROI).
Microsoft Ads
Microsoft Advertising offers a unique advantage with approximately 36% less competition compared to Google Ads, enabling you to extend your reach while optimizing your ad budget. Leveraging our team’s robust expertise, we specialize in managing eCommerce PPC campaigns across the Microsoft Advertising Network, which includes Bing, AOL, and Yahoo, effectively connecting you with a broad audience and facilitating conversions across these platforms.
Our seasoned PPC specialists excel in setting up various types of Microsoft Ad campaigns, spanning across Search, Shopping, and Display Ads. These encompass a range of formats, including Expanded Text Ads, Smart Search Ads, Dynamic Search Ads, and Product Ads, ensuring comprehensive coverage and maximum impact for your eCommerce endeavors.
Remarketing Ads
The most effective way to contact potential customers who have already interacted with your eStore or items and persuade them to buy something is through remarketing ads. You can increase your advertising ROI and customer acquisition rates by leveraging the vast experience of our team in developing and overseeing remarketing campaigns of all kinds (standard, dynamic, display, and search remarketing advertisements) across several platforms.
Social Media Ads
Using social media ads, we assist you in increasing traffic to your product pages and achieving remarkable sales results. Our experts are skilled at managing sponsored advertisements across several social media networks. For the purpose of managing social media advertising campaigns for your eCommerce company, we employ both automatic and manual processes.
Marketplace-Specific eCommerce Ads
Major marketplace ads are our team’s area of expertise. Additionally, we can create a multi-channel marketplace advertising plan to increase the visibility of your products and generate traffic on other marketplaces, such as
Amazon
As Amazon’s marketplace grows increasingly competitive with thousands of active sellers across various product categories, securing prime visibility has become a formidable task. To empower sellers in showcasing their products prominently, we provide a comprehensive range of Amazon PPC advertising services designed to enhance visibility and drive sales.
Our team of Amazon PPC specialists crafts tailored ad campaigns that elevate your visibility and set you apart in the marketplace. Whether it’s creating Sponsored Products Ads, Sponsored Brands Ads, or Sponsored Display Ads, we leverage the full spectrum of PPC elements available through Amazon’s marketing services, ensuring your products capture the attention of your target audience and achieve maximum impact.
eBay
Our eBay advertising specialists can help you advertise your products on the marketplace by designing and overseeing campaigns that are item- and rule-based. To help you place your products on eBay and attract the most attention, our PPC experts have vast experience creating captivating advertising, including Promoted Listing advertising (all types: Standard, Advanced, and Express) and Display Ads.
Walmart
We make it possible for you to expand and grow your company on Walmart. With ongoing campaign monitoring and research, our PPC specialists strategically arrange your products around the Walmart marketplace to guarantee great visibility and conversions. We have a great deal of expertise developing and overseeing various Walmart advertising programs, including as Sponsored Search and Display Ads.
Etsy
When a visitor searches for relevant products on Etsy, our professionals may design high-performing On-Site Ads, formerly known as “promoted listings,” which show up naturally on the search page and category pages. To guarantee optimal return on investment and sales, our staff selects the area, sets up the ads on Etsy, and oversees the daily ad budget.
Wayfair
Our eCommerce PPC specialists can set up and manage various advertisements on the marketplaces, like as Sponsored Products, Display advertisements, and Sponsored Shops Ads, to help you establish a strong presence on Wayfair and connect with your target audience. Our specialists make sure you get the most out of your ad spend on the platform by crafting compelling ad copy, using the appropriate keywords, and optimizing campaigns.
OverStock
We give you the ability to use OverStock’s advertising alternatives to raise the visibility of your business and generate significant revenue. Our PPC specialists select the ad type and create Sponsored Product Ads and Showcase Ads campaigns to optimize your conversions within a constrained advertising budget based on your eCommerce sales goals and the kind of products you sell.
Target
With the help of our eCommerce PPC services, you can use Target advertising solutions to establish a strong online presence and generate impressive sales. We design, oversee, and maintain Product Ads, keeping a careful eye on campaign performance so you can achieve results quickly. We also provide you with frequent reports so you may monitor the status of your campaign at any moment.
Why Choose Fusion Digi Tech for PPC Management Services Outsourcing?
We have over 20 years of experience in the data, IT, and eCommerce sectors, serving clients all over the world. With dependable PPC services, we have helped eCommerce store owners establish a notable online and in eCommerce marketplace presence throughout the years. Our flexible staff of subject matter experts, cutting-edge technology, and tried-and-true methodology enable us to assist you in designing and overseeing customized advertising campaigns that increase visibility, revenue, and conversions.
Here’s what sets us apart:
- ISO/IEC 27001:2022 certified for data security
- ISO 9001:2015 certified for data quality
- Skilled and certified PPC experts
- Competitive pricing and up to 60% cost savings
- Faster time-to-market
- Monthly performance reporting & consultations
With Fusion Digi Tech, your eCommerce PPC campaigns can yield a 70% higher return on investment.
eCommerce PPC Services: FAQs
eCommerce Support Services Customized for your Niche
With our comprehensive eCommerce support, we assist you in expanding into new areas. Our staff researches your target market, product category, selling platforms, and customer journey in order to create the most effective plans that will boost sales and expansion for your company.